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Highway Officials Promoting Holiday Travel Effort

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Interstate 70 (credit: CBS)

Interstate 70 (credit: CBS)

DENVER (AP) — Colorado highway officials say they’re expecting heavy traffic on Interstate 70 starting Thursday for the July 4 holiday weekend.

The Colorado Department of Transportation is promoting its website offering deals on things like tacos and massages to get travelers to stay in the mountains past peak travel times.

In 2013, westbound travel times on July 3 peaked at 97 minutes in the late afternoon. Travel times for westbound traffic surpassed 100 minutes on July 4 for the noon hour.

Motorists heading up the mountain corridor should expect delays throughout the day on July 3 and July 4 when traveling westbound and should allow for extra time or plan to travel earlier in the day.

(© Copyright 2014 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten or redistributed.)

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