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Colorado’s New Logo Up For Legislative Review

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(credit: brandColorado.gov)

(credit: brandColorado.gov)

DENVER (AP) – Some people hate Colorado’s new logo and they want a second opinion. Legislators are now considering whether the logo should be banned until a public vote on the design that shows snow-capped green mountain with the letters “CO.”

Colorado officials unveiled the logo last year for royalty-free use by businesses that want a Colorado logo on their products and in marketing, but the logo has gotten mixed reviews.

A House committee starts work Tuesday on a bill from several Republicans to require a public vote on the “Brand Colorado” logo. The bill allows alternative branding initiatives based on the colors and elements of the Colorado state flag.

LINKS: www.brandColorado.gov | House Bill 1071

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