DENVER (CBS4) – CBS4 Critic at Large Greg Moody waited through most of the action during the Super Bowl until the ads he was waiting for aired.
“We may show up for the game, but we stay for the commercials,” Moody said. “Though last night’s game was a barnburner, I kept watching and hoping for a few commercial spots that made me laugh, cry or think — all the while selling a product.”
“I had to wait, but I got ’em,” Moody said.
The spot that caught the attention and emotions of most viewers, according to AdMeter, was Budweiser’s “Brotherhood.”
“I thought Budweiser was going to miss out this year; their ads were flat. But late in the third quarter they threw up this Hail Mary and hit the mark perfectly,” Moody said.
Moody also said Jeep ran a touching ad that paid tribute to the U.S. Armed Forces.
Tide and Doritos also did a good job catching viewers’ attention, according to Moody. Watch Tide’s Montana Stain ad below:
There were also commercials that didn’t work — as always. But two really didn’t work and stood out: Psy selling Wonderful Pistachios and GoDaddy.com’s kiss.
Watch the complete Budweiser “Brotherhood” ad below:
– Greg Moody is CBS4’s Critic At Large. His reports on CBS4 News are featured on the CBSDenver.com Entertainment section.